Everything that is being perceived by human sight and contains one letter or a thousand words constitutes our daily visual "food", reflects our culture and shows our knowledge level and urban sensitivity. Aesthetics is not a combination of personal tastes. The ethical manners formed by tradition, historical knowledge and documentation is the requirement in order to compose functional typographical "speech".
"Aesthetics is not a combination of personal tastes."
ReplyDeleteI would begin with that, in order to define what is aesthetics and the use in this world.
Have a good start!